Product Marketing Manager
ShipBob
As a member of the ShipBob Team, you will...
- Grow with an Ownership Mindset: We champion continuous learning and proactive innovation. Team members are encouraged to identify challenges and take ownership of initiatives that drive merchant, company and personal growth. By tackling complex problems and exploring creative solutions, you won’t just follow a playbook, you’ll be actively building the future of ShipBob.
- Collaborate with Peers and Leaders Alike: ShipBob values collaboration and support, where team members and leaders alike are committed to helping each other succeed. We all set high standards and understand the importance of transparency at all levels. We’ve created an environment where trust, open communication, and mutual respect motivate our teams to reach new heights.
- Experience a High-Performance Culture and Clear Purpose: Our commitment to delivering results creates a goal-driven, high-performance culture where everyone is empowered to contribute to our mission with a clear understanding of their direct impact and accountability. We measure success in tangible ways, allowing each team member to see the positive outcomes of their work and celebrate shared victories.
Location: Remote in these states: AL, AZ, CA, CO, FL, GA, KS, KY, IA, ID, IL, IN, LA, MA, ME, MI, MN, MO, NC, NH, NJ, NV, NY, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VA, VT, WA, WI
Role Description:
ShipBob is seeking a Product Marketing Manager with a passion for customer success and a strategic focus on deepening engagement with ShipBob Plus merchants. This role goes beyond traditional product marketing by prioritizing messaging and positioning of product launches to our existing customers, nurturing their success, and driving adoption of new features and programs. You’ll be a key partner to our Merchant Success and Sales teams, leading initiatives that foster loyalty, drive cross-sell and upsell opportunities, and amplify the voice of our customers. This role reports to the Director, Product Marketing.
What you’ll do:
- Customer-Centric Strategy: Develop and execute messaging strategies for product launches and enhancements, focusing on communicating value to existing ShipBob merchants. Conduct research and utilize data (VOC, competitive intelligence, salesforce, gong, etc) to maintain clear, differentiated messaging and inform marketing, sales, and product strategy.
- ShipBob Plus Merchant Nurture & Advocacy: Lead programs to nurture ShipBob Plus merchants and position the program externally to attract new prospects.
- Cross-Sell & Upsell Campaigns: Design and implement campaigns in partnership with Expansion Sales and Merchant Success to drive adoption of additional ShipBob solutions.
- Customer Insight Programs: Own and operate initiatives such as NPS surveys and the Customer Advisory Board for ShipBob Plus merchants.
- Cross-functional alignment: Collaborate closely with the Merchant Success team to identify customer needs and inform go-to-market strategies. Be a trusted liaison that drives product offering and solution alignment for joint success with Marketing, Partnerships, Sales, Product, Engineering, Operations, and Leadership.
- Merchant Success Partnership: Lead customer experience strategy and execution at ShipBob’s annual event, Fulfilled.
- Manage demand generation, go-to-market projects, and communications internally and externally.
- Create and update campaign assets, including but not limited to landing pages, email, video, graphics, and ad copy.
- Additional duties and responsibilities as necessary.
What you’ll bring to the table:
- 5+ years of product marketing experience, ideally in ecommerce technology, logistics, or software.
- Demonstrated success in customer-focused marketing, including cross-sell/upsell campaigns and customer insight programs
- Experience with hands-on integrated marketing programs and GTM campaigns.
- Experience in content, digital marketing, and email marketing.
- Exceptional communication and presentation skills and a track record for delivering clear and compelling customer-facing materials in the technology sector.
- Strong attention to detail, highly entrepreneurial, creative, open-minded, persistent, and highly collaborative.
Perks & Benefits:
- Medical, Dental, Vision & Basic Life Insurance
- Paid Maternity/Parental Leave Program
- Paid Holidays & Flexible Time Off Program
- Paid Sick Leave
- Wellness Days (1 day/quarter)
- 401K Match
- Comprehensive Benefits Package >>> https://www.shipbob.com/careers/
- See Our High-Performing Culture >>> Check us out on Instagram (@lifeatshipbob)
ShipBob believes in transparency while providing a competitive total compensation package with a pay for performance approach. The full base pay range for this position in our compensation architecture is $89,441 - $149,069. In addition to base salary, this role includes the opportunity to be eligible for participation in the Company's discretionary bonus plan based on Company's plans and in accordance with Company’s policies.
We recognize that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying. Diversity of experience and skills combined with passion is a key to innovation and excellence; therefore, we encourage people from all backgrounds to apply to our positions.
About You:
The work we do at ShipBob is both challenging and rigorous, which means our environment isn’t the right fit for everyone, and that’s okay. We welcome energetic high performers who thrive in a dynamic, collaborative, results-driven environment. We value individuals who embrace accountability and humility, push boundaries, and are motivated by challenging work. Every team member, no matter their role or tenure, is expected to roll up their sleeves and tackle the complex problems we face in today’s global supply chain.
Learn more about our core values and how we perform at a high level in our day-to-day work on our Culture page (https://www.shipbob.com/careers/culture/).
About Us:
ShipBob is a leading global supply chain and fulfillment technology platform designed for SMB and Mid-Market ecommerce merchants to provide them access to best-in-class capabilities and to deliver a delightful shopper experience. Merchants can outsource their entire fulfillment operations, utilize ShipBob’s proprietary warehouse management system for in-house fulfillment, or take advantage of a hybrid solution across ShipBob’s dozens of fulfillment center network in the United States, Canada, United Kingdom, Europe, and Australia. ShipBob is backed by leading investors like Menlo Ventures, Bain Capital Ventures, Hyde Park Venture Partners, and SoftBank Vision Fund 2, and is one of the fastest-growing tech companies headquartered in Chicago.
ShipBob provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
There is no deadline to apply for this position, as ShipBob accepts applications on an ongoing basis.