Director of Account Based Marketing (ABM)
Eve
Marketing & Communications
United States · Remote
USD 175k-205k / year + Equity
Posted on Nov 14, 2025
About Eve
At Eve, we’re redefining what’s possible in legal technology. Our mission is to empower plaintiff law firms with AI-driven solutions that elevate how they operate, serve clients, and grow.
We believe the future of law will be built by “AI-Native Law Firms” — firms that are managed, scaled, and optimized by intelligent systems rather than manual processes and endless administrative work. Eve’s technology augments the capabilities of attorneys across every stage of a case — from intake and document review to strategy and settlement — so they can focus on what truly matters: achieving the best outcomes for their clients.
Our vision is simple yet transformative: enable every firm to operate at its highest potential through the power of AI.
Why Join Eve
Product-market fit: Eve is used by over 550+ law firms, and we’re growing fast.
Backed by top investors: We’ve raised over $160M from world-class partners including Spark Capital, Andreessen Horowitz(A16z), Menlo Ventures, and Lightspeed.
Built by a world-class team: Engineers, designers, and operators from places like Scale, Meta, Airbnb, Cruise, Square, Rubrik, and Lyft are building Eve from the ground up.
AI-Native from day one: We’re on the bleeding edge of AI, collaborating directly with teams at OpenAI and Anthropic to build best-in-class AI workflows tailored for legal work.
Explosive growth: We are growing 2X revenue Quarter over Quarter.
The Role
As the Director of Account Based Marketing, you will be instrumental in defining and executing our strategic vision for engaging high-value accounts within our Strategic and Enterprise segments. You will own the development and orchestration of repeatable 1:1 and 1:few ABM playbooks, driving significant impact across net-new pipeline, deal acceleration, and expansion. This role demands a cross-functional leader who can inspire collaboration with Sales, RevOps, Content, and Field Marketing, leveraging data and innovation to establish Eve as the industry standard for ABM excellence. If you are a visionary leader passionate about delivering hyper-personalized experiences and achieving ambitious revenue goals, join us and shape the future of our growth.
What You'll Accomplish
- Define and implement the overall ABM strategy, including account tiering, investment models, and KPIs, ensuring alignment with sales and revenue operations to achieve FY27 targets.
- Lead the development and execution of repeatable 1:1 and 1:few ABM playbooks for net-new, deal acceleration, and upsell/expansion, customizing tactics across various channels.
- Drive cross-functional orchestration with Content, Field Marketing, Experiences, Demand Generation, and Revenue to ensure seamless campaign execution and alignment on buying-group engagement.
- Establish and maintain robust measurement and attribution frameworks, including closed-loop dashboards and standardized reporting, for coverage, engagement, pipeline, velocity, win rate, and expansion.
- Develop scalable processes, templates, and enablement resources, driving continuous test-and-learn initiatives to optimize program quality and accelerate time-to-launch.
What We're Looking For
- 8–12 years in B2B ABM/Demand Gen with proven results in Enterprise/Strategic segments; track record building 1:1 and 1:few programs.
- Excellent cross-functional orchestration skills with Sales, RevOps, Content, Field; executive presence and stakeholder management.
- Skilled at pipeline modeling, forecasting, attribution design; comfort with BI dashboards and data SLAs.
- Experience with personalization, value hypothesis development, vertical/use-case storytelling, and high-touch executive experiences.
- Familiarity with ABM/intent and activation stacks (e.g., intent data, ads, web personalization, gifting, events), MAP/CRM, and analytics platforms.
- Exceptional brief writing, narrative development, and enablement skills.
- Use AI on a daily basis in your professional/personal life.
Benefits:
💰 Competitive Salary & Equity
💹 401(k) Program with Employer Matching
⚕️ Health, Dental, Vision and Life Insurance
🩼 Short Term and Long Term Disability
🚗 Commuter Benefits
🧑💻 Autonomous Work Environment
🖥️ Office Setup Reimbursement
🏝 Flexible Time Off (FTO) + Holidays
🚀 Quarterly Team Gatherings
🥪 In office Perks
175000 - 205000 USD a year
Compensation at Eve is highly competitive and determined based on experience, seniority, and considerations of both internal and external equity, as well as location.
In addition to a compelling salary and performance-based bonuses, we offer an equity component that provides meaningful ownership and the opportunity to share in the company's long-term success.