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Senior Digital Designer



San Francisco, CA, USA
Posted on Saturday, March 23, 2024

The Company You’ll Join

Carta is a platform that helps people manage equity, build businesses, and invest in the companies of tomorrow. Our mission is to unlock the power of equity ownership for more people in more places.

Carta is trusted by more than 40,000 companies and over two million people in nearly 160 countries to manage cap tables, compensation, and valuations. Carta also supports nearly 7,000 funds and SPVs, and represents nearly $130B in assets under administration. Carta's tender offer solutions have returned $14B to shareholders in secondary transactions. Today, Carta’s platform manages nearly three trillion dollars in equity globally.

For more information about our offices and culture, check out our Carta careers page.

The Problems You'll Solve

At Carta, our employees set out on a mission to unlock the power of equity ownership for more people in more places. We believe that the problems we solve today unlock the opportunities of tomorrow.

Our in-house Brand & Creative team is at an exciting stage of growth, and we are seeking a new Senior Designer to join us. Based in San Francisco, you will collaborate with Brand designers in NYC, the UK, and Europe. Your primary focus will be on developing our brand design system, while also supporting the creation of a variety of visual assets, including web and social media designs, advertisements, and marketing materials.

We are looking for a designer who understands the B2B space, has a passion for the technical side of brand building, and can combine meticulous production design with creativity and fresh thinking. As a key member of our team, you will take ownership of our visual design systems and actively contribute to the evolution of our brand.

Responsibilities include:

  • Reporting to the Creative Lead and directly supporting our visual and web designers.
  • Building, maintaining, and owning our brand design system, defining visual assets for Carta.
  • Transforming brilliant concepts into polished designs while maintaining organized archives and delivery systems.
  • Supporting our social team in designing and developing our online campaigns.
  • Empowering our marketing team by designing and maintaining user-friendly templates using Figma and the Google Suite.
  • Refining our production and delivery methods, particularly by leveraging AI to improve workflows.
  • Working in a tight-knit, collaborative team with a diverse skill set.
  • Flexibility in working across timezones (ET, PT, and GMT) with international colleagues.
  • Sharing knowledge, learning, and inspiring the team.
  • Collaborating and building partnerships with other Carta teams, including Web and Product Design.
  • Advocating for the potential of in-house design and creative.

The Team You'll Work With

You’ll be joining our Brand & Creative Team, which is part of the Marketing organization.

The Brand & Creative team is a group of designers, creatives, writers, and filmmakers dedicated to bringing the Carta brand story to life. We are spread globally and have become adept at working across time zones. Our approach is simple: we go above and beyond in everything we do while cultivating a refreshingly ego-free and creative environment. We believe in the power of collaboration to amplify individual talent, creating a space where designers can achieve their full potential. Our teammates across the globe are passionate about spreading the word about Carta, promoting equity ownership, and increasing access to financial education.

About You

You are a digital designer with a love for the technical side of B2B brand building. You take satisfaction in crafting and connecting the pieces of a visual identity, with an eye for detail and a passion for the bigger picture. We are looking for a Figma expert, well-versed in the platform and the latest advances and techniques, who understands the value of clean, easy-to-navigate brand systems.

You may have past experience as an artworker or web designer and want to broaden your skill set and play a role in shaping a B2B brand as it develops. You might be a freelance designer who misses the satisfaction of working in a team or have past agency experience but are interested in an in-house role. Whatever your background and experience, if you are looking for fresh challenges as part of an innovative and forward-thinking brand design team, we’d love to hear from you!

  • 4+ years of professional design experience (agency, freelance, or in-house) recommended.
  • Good knowledge of the B2B space and an interest in the future of B2B branding.
  • Senior level, proactive, able to work independently and manage multiple projects within specific timeframes.
  • Experience in building and maintaining design systems and brand guidelines.
  • Organized and efficient, delivering work within deadlines and specifications.
  • Mastery of Figma, including creating auto layouts, component libraries, and staying updated with the latest platform developments. Proficient with Adobe Creative Suite.
  • Proven experience producing brand assets for web, social, and marketing campaigns, including wireframing, prototyping, landing page design, component libraries, static and animated ads, data sheets, and marketing collateral.
  • A passion for design and branding, with a solid understanding of typography, layout, composition, and hierarchies.
  • Proven ability to design and optimize templates for use by the wider team.
  • Excellent communicator, able to coordinate cross-team efforts and align with multiple stakeholders.
  • A curious, innovative mind that relishes problem-solving and enjoys collaboration.
  • Embodies the Carta trait of kindness in their working style, with an empathetic mindset and a team-first mentality.
  • Experience with video, motion graphics, or print design is a plus.

Select candidates will be invited to take part in a ‘design challenge’ as part of the interview process. This will be a short, hypothetical exercise unrelated to Carta projects.

All applicants are invited to include links to online portfolios, and live work examples with explanatory notes.

We would also love to hear about a piece of design or creative that inspires you. Please send us a short description, plus any relevant links.


Carta’s compensation package includes a market competitive salary, equity for all full time roles, exceptional benefits, and, for applicable roles, commissions plans. Our minimum cash compensation (salary + commission if applicable) range for this role is:

  • $148,750 - $175,000 in San Francisco, CA

Final offers may vary from the amount listed based on geography, candidate experience and expertise, and other factors.

We are an equal opportunity employer and are committed to providing a positive interview experience for every candidate. If accommodations due to a disability or medical condition are needed, please connect with the recruiter via email. As a company, we value fairness, helpfulness, transparency, leadership and build our teams around these values. Check out our careers page to get to know us better as you think about your next step at Carta.

Important Security Notice for Candidates

Our company has been targeted by individuals creating fake domains similar to ours to scam prospects and candidates. Please note that all official communications from us will come from an domain. Be cautious of any requests for sensitive information or payments outside of our official channels. For more information about this type of scam, please review the guidelines provided by the Federal Trade Commission (FTC). If you encounter any suspicious activity, please report it immediately to [email protected].

Awards and Acknowledgements

Companies and funds like Tribe and Pipe build their businesses on Carta. The company has been included on the Forbes World’s Best Cloud Companies, Fast Company's Most Innovative list, and Inc.’s Fastest-Growing Private Companies. We’ve also been recognized as a 2023 Built In Best Place to Work in the U.S., a Muse VIBE Award winner in the Vacation and Time Off category and certified as a Great Place to Work.

Interested in data privacy? Check out our policies on Privacy and CA Candidate Privacy.