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Associate Product Marketing Manager

Qualia

Qualia

Marketing & Communications, Product
Austin, TX, USA
Posted on Wednesday, March 27, 2024

At Qualia, we've built the leading B2B real estate technology that transforms the home buying and selling experience into a simple, secure, and enjoyable process. Our SMB and Enterprise products bring together users from across the real estate ecosystem---homebuyers and sellers, lenders, title and escrow agents, and real estate agents---onto a single shared digital closing platform, providing greater clarity and transparency to real estate transactions. Today, through our business customers across the country, millions of consumers use Qualia to close on homes every year.

WHAT YOU'LL WORK ON

We are seeking a data-driven Associate Product Marketer to own market and competitive intelligence for our Product Marketing organization. As a key member of the Product Marketing team, this individual will help drive our go-to-market efforts by developing a comprehensive understanding of our technology, the market, product competitive landscape and own the communications to the Product, Sales, and Marketing teams.

RESPONSIBILITIES

  • Help define and influence our competitive strategy by monitoring competitors and preparing competitive assets including presentations and battlecards to efficiently position Qualia in the market
  • Become an expert in the market, buying decision, competitive landscape, and overall strategy through ongoing research to identify trends, opportunities, and threats
  • Construct a detailed point of view on each of our competitors including their product offering, growth, market share, and anticipated actions
  • Develop effective competitive messages for sales and marketing campaigns
  • Conduct win/loss interviews with customers and prospects to gather insights on our competitive positioning, product strengths and weaknesses, and market opportunities for improvement
  • Create and edit messaging, content, and sales enablement assets to be used by marketing and sales teams
  • Collaborate with Marketing, Product, and Field teams to help drive competitive positioning strategies and influence product roadmap and messaging
  • Assist the Product Marketing team with messaging, release marketing, product launches, and content creation as needed

YOUR BACKGROUND THAT LIKELY MAKES YOU A MATCH

  • 2-3 years of product marketing experience in B2B technology, preferably in SaaS
  • Ability to understand and synthesize technical information
  • Experience creating effective external competitor assets
  • Ability to build relationships and work successfully across functions
  • Strong presentation and communication skills
  • Excellent written, verbal, and project management skills
  • While this role is based in Austin, Texas, we're open to exploring remote possibilities for qualified candidates.

This role has a base annual salary of $100,000-$115,000 plus a competitive equity and benefits package. (Salary to be determined by relevant experience, location, knowledge, and skills of the applicant, internal equity, and alignment with market data.)

WHY QUALIA

Qualia is made up of incredibly bright, mission-driven coworkers who are passionate about using technology to solve real-world problems---and we're growing quickly. To continue building an engaging and dynamic organization, we're committed to giving everyone the support they need to do great work.

Our benefits package is designed to allow our team members to be their best selves, both in and out of the workplace. In addition to comprehensive health plans, a 401(k) program, and commuter benefits, we prioritize family and personal well-being through professional development, parental leave, and a flexible time off policy. Qualia offers a robust online onboarding program to train new hires, biweekly all-hands meetings, and a variety of internal virtual events to keep both remote and on-site employees connected.

We believe diverse perspectives and backgrounds are critical to building great technology, and our goal is to cultivate an environment where people feel equally valued and respected. Qualia is proud to be an equal-opportunity workplace, and we welcome applicants from all backgrounds regardless of race, color, ancestry, religion, gender identity or expression, sexual orientation, marital status, age, citizenship, socioeconomic status, disability, or veteran status.

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