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Event and Channel Marketing Manager



Administration, Marketing & Communications
United States · Remote
Posted on Thursday, October 5, 2023
About Us
Observe.AI is the fastest way to boost contact center performance with live conversation intelligence. Built on the most accurate AI engine in the industry, Observe.AI uncovers insights from 100% of customer interactions and maximizes frontline team performance through coaching and end-to-end workflow automation. With Observe.AI, companies can act faster with real-time insights and guidance to improve performance, from more sales to higher retention.
Observe.AI is trusted by hundreds of customers and partners, including Pearson, Accolade, Group 1 Automotive, Southeast Trans, and Public Storage. Our recent $125 million Series C led by Softbank Vision Fund 2 with participation from Zoom Video Communications, Inc., brings our total funding to date to $213M, with investments from Menlo Ventures, Next47, NGP Capital, Emergent Ventures, Scale Ventures, Nexus Ventures, and Y-Combinator. For more information, visit

What you'll be doing day to day:

  • Partner with Marketing Operations, Product Marketing, Customer Marketing, Content, and Creative to drive event experiences aligned with the marketing team's strategy, objectives, targets and KPIs
  • Cross collaboration across departments outside of marketing (sales, channel teams) to holistically understand needs and goals from events perspective and prioritize annual events calendar
  • Own operations including, but not limited to, agenda, contracts, and resources required to support trade shows, conferences, and channel events from start to finish according to requirements
  • Project manage event timelines and tasks in the marketing team's project management tool, Asana
  • Make suggestions to enhance event’s success (i.e. virtual platform, location, ideal speakers, etc.) in collaboration with supporting team members or vendors
  • Prepare event budgets and manage each event in adherence to the budget all while sourcing and negotiation contracts with vendors and suppliers
  • Understand needs of channel partners and internal channel marketing team to develop marketing programs, manage on-site event logistics, and create channel marketing content
  • Hire personnel as necessary (DMC, entertainment, AV, etc.)
  • Own the logistics of promotional materials for events by partnering with the Brand & Creative leader and external vendors to design and order swag and other promotional items
  • Supervise all contracted staff – if applicable (event coordinators, caterers etc.)
  • Conduct event walkthroughs virtual and onsite as needed to approve before the day of the event
  • Resolve any challenges, issues, or problems that may impact a successful and smooth event
  • Create a running folder on all event content such as decks, panel questions, presentations, etc
  • Analyze the event’s success and prepare reports and perform other marketing duties as assigned

What you'll bring to the role:

  • Effective project management skills and knowledge of data analytics, including tracking KPIs
  • Knowledge of marketing techniques for event management and contracts, budgeting etc
  • Strong communication skills, both verbal and written, with ability to tailor communications to the appropriate audience
  • Effective negotiation, organizational and strong problem-solving skills
  • Customer-service orientation and a team player with leadership skills
  • Out-of-the-Box, creative thinker that pushes the status quo on how to run a high performing physical event
Compensation, Benefits and Perks
Competitive compensation including equity
Excellent medical, dental, and vision insurance options
Flexible time off
Generous holidays and parental leave policies
401K plan
Learning & Development fund to support you in your continuing education journey and professional development
Fun events to drive towards our culture supporting a community of Connect, Collaborate, Celebrate
Our Commitment to Inclusion and Belonging
Observe.AI is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Observe AI does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Observe.AI also strives for a healthy and safe workplace and strictly prohibits harassment of any kind.
We welcome all people. We celebrate diversity of all kinds and are committed to creating an inclusive culture built on a foundation of respect for all individuals. We seek to hire, develop, and retain talented people from all backgrounds. Individuals from non-traditional backgrounds, historically marginalized or underrepresented groups are strongly encouraged to apply.
If you are ambitious, make an impact wherever you go, and you're ready to shape the future of Observe.AI, we encourage you to apply. For more information, visit