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Senior Product Marketing Manager at Credit Sesame
Mountain View, CA, US / San Francisco, CA, US
Credit Sesame is the nation’s only full-lifecycle credit management service that helps consumers achieve financial wellness. Since 2010, we’ve helped millions improve their financial health, at no cost to them, by offering the best tools possible to access, understand, use, and protect their credit so they can lead better lives.
 
We are a fast-growing, nimble startup, and we succeed only because of our amazing teammates and our strong, positive culture.
 
We are seeking a Senior Product Marketing Manager to scale our user growth efforts while collaborating with our Product, CRM and Marketing teams. If you have a successful track record of driving customer engagement and conversion through impactful positioning and messaging, this role is for you!

You’ll be…

    • developing and evolving messaging platforms across different customer segments during various parts of the customer lifecycle;
    • establishing A/B testing programs for messaging to increase conversion, engagement, and monetization at key touchpoints—including our landing pages, mobile app, email communications, and advertisements;
    • articulating the value of our products in clear and concise ways to a variety of audiences that include our customers and partners;
    • launching new features and apps by developing go-to-market plans in collaboration with the Product team;
    • working with Marketing, Product, Design, and leadership to evolve our brand identity;
    • shaping our brand positioning with respect to both emerging customer needs and our competition;
    • engaging with our User Research team to understand our customers’ needs and emotions through both qualitative and quantitative efforts;
    • collaborating with the Analytics and User Research teams to create customer personas;
    • building, managing, and mentoring our Product Marketing team.

You’ll make an impact because…

    • you are a collaborator who thrives while working alongside product managers, designers, marketers, data analysts, and others;
    • you can clearly communicate the benefits of complex products and features;
    • you have strong analytical skills and a keen ability to articulate customer needs from complex quantitative and qualitative research;
    • you’ve created sophisticated end-to-end messaging platforms across multiple customer segments for fast-growing consumer brands;
    • you’re skilled at crafting a compelling narrative across different marketing mediums—including landing pages, digital ads, email, and direct response television;
    • you have a bias toward action and feel comfortable making decisions in the face of ambiguous data;
    • you know how to hire the right people for the team;
    • you are passionate about improving the credit wellness of our millions of users.

You will love working with us because...

    • we pioneered the Personal Credit Management space;
    • you will have huge potential to grow with a dynamic startup that’s a category leader;
    • we have an amazing company culture with the best coworkers in the Bay Area;
    • you will get equity in a leading startup that is backed by top VCs, along with comprehensive medical, dental, and vision insurance;
    • we have meals catered twice a week;
    • we offer both free on-site fitness centers and a monthly fitness reimbursement;
    • we have fully-stocked kitchens with tasty snacks and drinks;
    • we have open paid time off—take the time off you need so you’re happy and healthy;
    • we are only a block from the Montgomery Street BART;
    • you can work in either our San Francisco or our Mountain View office;
    • we are an equal opportunity employer.
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